About

aucentic is a Japanese brand that collaborates with highly skilled factories and craftsmen both in Japan and abroad to offer luxury-quality items at reasonable prices, making them accessible to everyone.

Striving to be a brand that epitomizes "Quiet Luxury," Aucentic emphasizes functionality and the quality of materials over a conspicuous brand logo. By concentrating on high-quality materials, unique components, and meticulous details, the brand embodies "luxury that those who understand will appreciate" without the need for brand logo imprinting.

-Craftmanship-

Many of the manufacturers we work with work with well-known brands and have a high level of craftsmanship and commitment to quality. We also use materials used by luxury brands.

-Fair labor-

Equal footing with the craftsman

In order to be fair to our makers, we have established ethical standards for factory working conditions, etc., and only do business with factories that meet these standards. We recognize that we are in a fair position with factories, and we are reviewing wages to emphasize “fair compensation.

-Manufacture-to-you-

By cutting out costly intermediaries and personnel as much as possible, we are able to offer high quality products at reasonable prices that are affordable to everyone.